Wednesday, December 26, 2012

Grinding it Out -The Making of McDonalds




My Latest lens is a book review about Ray Kroc’s book, ‘‘Grindingit out’’, it’s a great motivational tool, with positive messages through out, and like Ray Kroc at 52, when he started expanding McDonalds; it is never too late to learn and succeed.

Ray Kroc, born Raymond Albert Kroc on the 5th October, 1902 in Oak Park, near Chicago met the McDonald brothers when he sold them several Prince Castle multi-milkshake machines and became intrigued at their success in such a small town.

Ray Kroc started franchising the restaurants for the brothers as they had no interest in more work.

Eventually he became frustrated with the two brothers because of their unwillingness to run with the business and expand more rapidly, so in 1961, Ray Kroc bought the company for $2.7 million (which was enough to pay each brother $1 million each after taxes).

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